Welcome to Aryze

As you step into Aryze’s newly sculpted landscape, envision entering a world where limitless possibilities await.

Introducing Aryze: Your Path to Evolution

Aryze emerges as the vibrant culmination of La Trobe’s illustrious legacy, signifying not merely a rebrand but the dawn of a new era in our organizational journey. We’ve skilfully blended the essence of our heritage with a fresh perspective to unveil a company committed to setting unparalleled standards in product excellence and pioneering transformation. More than being providers of products, we deliver manufacturing excellence and provide unmatched distribution services, driven by the desire to be your partner in the pursuit of success.

Why Aryze Matters

Why embark on this transformation? Because change is the heartbeat of progress. Aryze represents more than just a shift in our organization; it symbolizes our unwavering dedication to perpetual growth and pushing boundaries.

The Aryze Legacy

Our legacy, deeply rooted in the trusted relationships and market leadership forged by La Trobe, serves as the foundation of Aryze. Our constant adherence to core values—Believe, Oneness, Exponential Thinking, Excellence, and Passion—transcends mere words; they are the guiding principles that weave the fabric of our company. Each value signifies a promise, a commitment to our clients, stakeholders, and our internal teams.


As leaders in our field, our unwavering commitment is to deliver exceptional services and products that seamlessly align with your exacting standards.

Aryze

Guided by our fundamental value, ‘Believe,’ Aryze transcends being merely a brand in the FMCG world; it’s a transformative life philosophy that calls upon you to rise and realize your untapped potential.

Join Us on Our New Expedition

As Aryze, we are scripting a fresh narrative on our path to leadership and positive change. This invigorating journey is not one we undertake in isolation; we extend our hand to you—our cherished clients, dedicated employees, and valued partners—to traverse it alongside us.

Life at its best

Together, we’ll transcend boundaries and redefine possibilities.

Our Forward Mission

As we embark on this exhilarating journey, our mission remains clear: to attain the peak of excellence and make positive contributions to our community and the world at large. Whether you’re a seasoned partner, a potential new client, a long-time employee, or a fresh recruit, we wholeheartedly invite you to be a part of this transformative odyssey.

Join Us on Our New Expedition

As Aryze, we are scripting a fresh narrative on our path to leadership and positive change. This invigorating journey is not one we undertake in isolation; we extend our hand to you—our cherished clients, dedicated employees, and valued partners—to traverse it alongside us.

From Legacy to Aryze: A Story of Renewal

The Evolution – Our Story

La Trobe was more than just a name; it embodied a legacy that laid the foundation for our current journey. For years, we thrived under the La Trobe banner, setting industry standards and pioneering change. However, as every successful venture evolves, there comes a moment when growth becomes not just an option but a necessity. This is where Aryze was born.

Aryze signifies more than a simple rebranding; it represents a profound transformation. It encapsulates the essence of what made La Trobe exceptional while embracing new horizons and fresh possibilities—a seamless fusion of tradition and innovation.

Our transition from La Trobe to Aryze is not a sudden departure from our history; it’s an evolution guided by our enduring commitment to adapt to global trends, meet evolving customer needs, and uphold our cherished values. Aryze is dedicated to providing our customers with choices and alternatives that enhance their quality of life, allowing them to experience “life at its best.”

Aryze : Milestones on a Journey to Excellence

Milestones

The Beginning

We started our operations in a small house in
Curepipe with only one re-packing unit for milk
powder and soon launch Snowy which became
over the next couple of years one of the
leading brands on the market

2001

Moved to Riche-Terre

We shifted to Riche Terre with a bigger
surface area of 10ft2 and a new milk
packing and custard production unit. We
added more Trading brands to our basket

2004

Krusty Launching

First company over the Indian Ocean to
produce Children’s breakfast cereals
under the brand Krusty.
Obtained the exclusive distribution of
various renowned brands such as
Costa d’Oro and Munchy’s.

2007

State of the Art Factory

We shifted to Riche Terre with a bigger
surface area of 10ft2 and a new milk
packing and custard production unit. We
added more Trading brands to our basket

2010

Successful Launch of Indian Star

One of La Trobe’s main brands and one of
the first premium rice to be marketed in
Mauritius.

2011

First Pina Colada Made in Moris

We relocated to St-Pierre. Nature’s Juice
was rebranded and a range of delectable
cocktails made available to Mauritians.
The very first Pina Colada of Made in
Moris.

2015

200ml Line & Ice Tea

Invested in the development of our
200ml line and launched 7 flavours of
Ice Teas under the brand Nature’s
Juice.

2018

Consolidating

New Office infrastructure at QG

2019

Year of Resilience

During the pandemic we maintained
our activities and worked even harder
with the supply of food packs to NGO
and delivery to Mauritians directly to
their homes.

2020

Adding to the Range

New flavours of Nature’s Juice:
Grapefruit and Grape 100%

2021

Celebrating 20 Years

Snowy and La Trobe celebrated 20
years of commitment for caring for
our community.

2021

Developing New Markets

Developing the Export
Markets; Nature’s Juice and
Snowy UHT in Mayotte

2022

Moving Healthier Line of Product

Launching of Natrue – Plant based
Milk and Abonett Crackerbreads

2022

Further Additions to the Range

Launching of Natrue – Plant based
Launching of Nature’s Juice Pineapple, a
major hit in our portfolio

2022

Wellnes Program

In line with the SDG goal 3: Ensure
healthy lives and promote well-being
for all employees.

2022

Aryze – Life at its best

Our People


DISCOVER

Lawrence Wong

CEO

Hugo Lucette

Factory Manager

Pascale Arayou

Commercial Director

Ajoumal Nobee

Finance & Administrative Manager

Magalie Lo Hun

Business Development Manager

Michael Marie

COO

Avinash Seedoo

HR Executive

Chloe Lai

Communication Manager

Jean Marc Hiu

Operations Manager